2020
Entrant
Category
Client's Name
Country / Region
About The Entry
RNL, the leading provider of higher education enrollment management, student success, and fundraising solutions, transformed its 34th annual national conference into an immersive virtual event for higher education professionals. The event was held July 8-9 and over 1,400 attendees participated in the virtual event.
The 2020 RNL National Conference presented a wide range of topics on enrollment management and student success for undergraduate, graduate, and online students, including campus marketing, student recruitment, financial aid, student persistence, and educational completion. The event will provided three key experiences to engage, inform, and entertain the attendees.
The 2020 conference was originally planned for Chicago, so instead, RNL delivered that experience virtually through Chicago-themed environments for sessions, virtual tours of historic landmarks, and events such as virtual yoga at Millenium Park. Each registrant also received a Chicago-themed “swag box” that featured Garrett's popcorn, handmade Chicago pizza cookies, and other promotional items. The design of the box featured the iconic Chicago theatre.
Entrant
STRATAC Marketing
Category
Strategic Program - Comm / Marketing Campaign
Country / Region
United States
Entrant
Watermark Marketing Management
Category
Social Media - Social Media Campaign
Country / Region
United Arab Emirates
Entrant
C-4 Analytics
Category
Integrated Marketing - Social Media
Country / Region
United States
Entrant
Vimax Media
Category
Social Media - Social Video
Country / Region
United States