2021
Entrant Company
Category
Client's Name
Country / Region
Wonder Greener is an eco-friendly brand producing biodegradable grass straws for consumers to opt for natural and convenient disposable straws.
The grass is the core element of brand identity, matched with a light green color connecting the brand's dedication to environmental sustainability. Inspired by its eco-friendly production, the life cycle of grass straws is illustrated on the container box to convey a zero-waste process.
The typeface with a low center of gravity shows the earth's steadiness; the varying stroke weight shows the natural growth of plants. An amiable and eco-friendly brand is established through a gentle, simplified, and straightforward design concept.
Credits
Entrant Company
Historic Agency
Category
Video - Self-Promotion
Country / Region
United States
Entrant Company
Parnaso
Category
Social Media - COVID-19-Related (NEW)
Country / Region
Spain
Entrant Company
Proscom
Category
Website - Education
Country / Region
Russia
Entrant Company
ATTN:
Category
Branded Content - Food & Beverage (NEW)
Country / Region
United States