MUSE Gold

2021

What We Do in the Shadows season 2

Entrant Company

Leroy & Rose

Category

Marketing & Promotional - Poster (Single)

Client's Name

FX

Country / Region

United States

Our need was to celebrate the return of the mockumentary on vampires, with the aim to draw in new viewers while speaking to fans of the first season and the 2014 film. We looked to play up the absurd and comedic elements of the show while dropping some Easter eggs in for diehard fans. Staying with colors and themes of the earlier campaign, we played with the threat of danger coming with a menacing shadow.

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