MUSE Gold

United States

2021

Keeping Insurance Professionals Engaged While Working Remote

Entrant Company

Inseev Interactive

Category

Typography

Client's Name

mPower by Mitchell

Sub-Category

Digital

This multimedia infographic was completed on the behalf of mPower by Mitchell, a source of information and expertise on the latest technology and business trends in the property and casualty claims world. This asset was designed to serve as a resource for executives; the piece provides tips and strategies leaders can use to keep their remote workforce engaged. Multimedia assets like these provide numerous benefits for organic search. Interactive assets offer SEO value by increasing a user’s time on-page, reducing bounce rate, and enhancing overall user experience. While this asset is live on Mitchell’s website, it has also been used in newsletters and promotional materials. In the face of the global pandemic, many organizations faced new challenges as remote work became a necessity. In an effort to provide a holistically useful resource, we designed this multimedia piece to target leadership and team members alike. The total asset is broken into two sections. The first speaks directly to leadership, providing insights on keeping employees engaged. The second section speaks to both employees and leaders alike, offering actionable tips for productivity in a remote setting. Both sections of the asset can be used in tandem or independently depending on the consumer’s needs. We took this approach in an effort to make the content diverse and easy to repurpose. The infographic and individual GIFs are downloadable; users can utilize the assets at any time to regularly engage with our remote work tips.

Credits

Mitchell Pharmacy Solutions
Katie Moser, Marketing Manager
Mitchell Creative Team
Deborah Hiland AD, Cynthia Damian ACD, Dawn Moskop CD
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