MUSE Gold

2021

Catch the Scam

Entrant Company

Zulu Alpha Kilo

Category

Video - Financial Services

Client's Name

HomeEquity Bank

Country / Region

Canada

By age 21, Frank W. Abagnale had defrauded banks of nearly $2.5M. Now HomeEquity Bank has partnered with the leading security expert and former conman for a 4-part masterclass that’ll teach Canadians how scam artists operate and manage to steal over $100M from them every year. Take it from Abagnale, the inspiration for the hit film ‘Catch Me If You Can’: ‘If you know the scam, you can catch the scam’.

Credits

Post Production
Zulubot
Producers
Mitch Cappe, Kristina Loschiavo
Director
Mills Allison
Production Company
Zulubot/Levelwing
Public Relations
Provident
Media
Iquanti
Clients
Yvonne Ziomecki, Vivianne Gauci, Erin Wilson, Niary Toodakian
Client
HomeEquity Bank
Planning Team
Tim Hopkins, Sean Bell
Account Team
David Tremblay, Jenn Gaidola-Sobral
ACD/Writer
Vinay Parmar
ACD/Art Director
Kevin Sato
Creative Director
Irfan Khan
Chief Creative Officer
Zak Mroueh
Agency
Zulu Alpha Kilo
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