It’s in our nature to endure

Whenever emptiness takes root, when there’s a change of pace and the world stops…. Nature breathes, the work is born and Sogrape has just launched a new film, created and produced by the Portuguese agency, to reinforce all of their principles and values.

In the midst of a full period of social distancing due to the Covid-19 pandemic, the world stops and the emptiness takes room. “A homage to the classic Vintage” film, that can be seen here – https://youtu.be/RlUSvK1fQOA –, pays homage to nature and makes us have time to appreciate what it gives us, every day. “It’s in our nature to create life and meaning”.

The creative agency has shoot this film, with little more than two minutes, without resorting to new shootings, based on the idea that “waiting breeds the beat of a new life, of a new Vintage”. Thereby, Sogrape presents the most recent Port Vintages 2018 of Sandeman, Ferreira and Offley, having been the first company in Portugal to declare 2018 as a “Classic Vintage Year”.

As Sogrape, the design agency shares the same values and principles too and takes the opportunity to remind that “it’s also in our nature to endure”, to move on and never lower our guard.