MUSE Silver

United States

2021

Say Hello to the Data Cloud

Entrant Company

Sköna Advertising

Category

Integrated Marketing

Client's Name

Snowflake

Sub-Category

Integrated Marketing Campaign

The Say Hello campaign helped launch the Snowflake Data Cloud, a ground-breaking ecosystem of thousands of organizations connecting to each other by seamlessly sharing and consuming shared data and data services. Skona helped extend the Snowflake brand to a wider audience campaign including concept development, design, branding for all microsties, promotional materials and video assets for the day of the launch. The campaign saw Skona maintaining the brand tenants through the launch of a new product that culminated in a keynote presentation from Snowflake’s CEO, Frank Slootman.

Credits

Creative Director, Sköna Advertising
Janessa Mason
Animation, Sköna Advertising
Mark Gabriel
UX Lead, Sköna Advertising
Minnie Tantiphipop
Development Lead, Sköna Advertising
Marc Nixon
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