2021
Prototype Innovation Video Series
Entrant
Mountain View Group, Ltd.
Category
Video - Food & Beverage
Client's Name
CP Kelco
Country / Region
United States
CP Kelco creates nature-powered product ingredients and applications. This past year, they launched a virtual test kitchen so that customers could explore their innovative solutions. A centerpiece of the virtual experience was a series of 12 prototype “recipe” videos. Each video featured a CP Kelco subject matter expert providing the narrative. These segments with the global SMEs were recorded virtually. Those on-camera segments were then married with graphic illustrations that provide compelling and dynamic visuals to reinforce key messages and give the series a unique look and feel.
Credits
Entrant
BET / ViacomCBS
Category
Video - Branding
Country / Region
United States
Entrant
CBC Creative
Category
Marketing & Promotional - Infographics
Country / Region
United States
Entrant
AdQuick
Category
Experiential & Immersive - Out-of-Home (NEW)
Country / Region
United States
Entrant
The Humane Society of the United States
Category
Video - Nonprofit
Country / Region
United States