The Four Pillars

Backhausen has been an iconic player in luxury fabric design and production over the past 170 years, encompassing an archive of 5,000 prints, iconic collaborations with architects and artists, as well as contemporary application of fabrics across interior design and lifestyle.

Blind Pig were tasked with bringing to life the four iconic pillars of the brand: Heritage, Craftsmanship, Individuality and Sustainability, through 2D animation. Mirroring the handcrafted approach of Backhausen's historic weaving technique, the four animations feature hand-drawn illustrations, frame by frame animation and original music composition by our in-house composer, Joe Worters.