2021

Security Health Plan

Entrant Company

Yamamoto Agency

Category

Strategic Program - Video Campaign

Client's Name

Security Health Plan

Country / Region

United States

SHP CAMPAIGN – HEALTH INSURANCE/MEDICARE
Security Health Plan (SHP), is a local health insurance organization that was being outpriced by behemoth national brands with much more name recognition. So we created a TV campaign to help SHP share what makes them better than those big brands: their dedication to each customer getting the best solution for their needs with insurance options tailored to them. It also all happened at a time when our nation was in the thick of COVID-19 lock downs and one of the most heated and divisive political campaigns in U.S. history, which is why this work celebrates our differences and unites us all under a common good.

Click Here if website is not loaded.

Credits

Chief Creative Officer

Grant Smith

Group Creative Director

Patrick Clifford

Copywriter

Desiree Bergquist

Art Director

Meky Wong

Agency Producer

Kathy Awe