2021

HD SUPPLY DIGITAL MARKETING CAMPAIGN

Entrant Company

Zebra Advertisement

Category

Strategic Program - Digital Marketing Campaign

Client's Name

HD SUPPLY

Country / Region

United States

The HD Supply project needed a solution to increase their omnichannel ROI. Their main sources of revenue were the website and the physical locations, as they had always been operated as separate entities.

Based on what we just discussed, Zebra Advertisement's strategy consisted of first integrating online and offline channels and then breaking down the project into three phases to guarantee a rapid start, a strong client base development and an increase of the return on the investment from the marketing budget.