2021

FET 5G Launch Integrated Marketing Communication Campaign

Entrant

FAR EASTONE TELECOMMUNICATIONS CO., LTD.

Category

Integrated Marketing - Integrated Marketing Campaign

Client's Name

FarEasTone Telecommunications (FET)

Country / Region

Taiwan

Successful Marketing Result of 5G Launch Far EasTone Telecommunications Co., Ltd (FET) gained 5G marketing victories!

FET have become the first 5G service choice in the minds of Taiwanese consumers. From its preparations for the roll-out of 5G services in early 2020, all the way to the huge New Year countdown celebration at the end of December 2020, FET entered the era of 5G along with all the people of Taiwan, opening a new world with a brand new perspective for consumers.

FET led Taiwan into a new life with 5G technologies and firmly established itself as the top brand in the mind of consumers.