2021
Move Beyond Intelligence | McAfee Device-to-Cloud
Entrant Company
McAfee Brand Team
Category
Video - Business to Business
Client's Name
McAfee
Country / Region
Australia
The Move Beyond Intelligence Campaign was designed to help shift the McAfee security brand's market perception—from a consumer antivirus company with its best days behind it to a device-to-cloud cybersecurity company—and drive further differentiation against competitors, progressively building the role of leader in innovation, and increasing halo effect.
Credits
Entrant Company
Brandish Agency
Category
Advertising - Online AD (Campaign)
Country / Region
Canada
Entrant Company
National Association of Realtors
Category
Event - Conference / Convention
Country / Region
United States
Entrant Company
Sköna Advertising
Category
Event - B2B Event
Country / Region
United States
Entrant Company
Relative Scale
Category
Experiential & Immersive - Community (NEW)
Country / Region
United States