2021
Move Beyond Intelligence | McAfee Device-to-Cloud
Entrant
McAfee Brand Team
Category
Video - Business to Business
Client's Name
McAfee
Country / Region
Australia
About The Entry
The Move Beyond Intelligence Campaign was designed to help shift the McAfee security brand's market perception—from a consumer antivirus company with its best days behind it to a device-to-cloud cybersecurity company—and drive further differentiation against competitors, progressively building the role of leader in innovation, and increasing halo effect.
Credits
Entrant
Twelve12
Category
Video - Insurance
Country / Region
United States
Entrant
Decca
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
Entrant
Agency Guacamole
Category
Experiential & Immersive - Brand Engagement Event
Country / Region
United States
Entrant
NEXT/NOW
Category
Website - School / Universities
Country / Region
United States