2021

Cisco Commercial Team

Entrant

Digital Brew

Category

Video - Motion Graphics

Client's Name

Cisco

Country / Region

United States

About The Entry

Cisco came to us wanting a thrilling piece to get their frontline sales team excited about being part of something bigger than themselves. So we selected a song with a tribal feel in order to tell the story that they are part of a tribe. Then, we paired that with shape layer graphics and typography, and animated every keyframe to the beat. This was a very long process, and required a lot of thought about how to create the designs with an abstract look and feel, design the frames to create seamless transitions, and animate every shot to the beat.