MUSE Platinum

2022

ancora

Entrant Company

Harajuku DESIGN Inc.

Category

Corporate Identity - Brand Identity

Client's Name

PLUS Corporation.

Country / Region

Japan

"ancora" is its own brand store selling fountain pens and stationaries.
Nowadays digitalisation and Information & Communication technology has been progressing rapidly.
On the other hand, "ancora" focuses on the revival of analog/in person communications.
"ancora" reconsiders these analogue values which your own way of writing, drawing from your heart, providing "Fun", "Thoughtful consideration to others" and "Surprising" of stationeries.

Credits

Harajuku DESIGN Inc.
Keiichiro Yanagi
Harajuku DESIGN Inc.
Joséphine Grenier
Harajuku DESIGN Inc.
Yuka Minamino
Harajuku DESIGN Inc.
Ryusei Sakurai
Harajuku DESIGN Inc.
Minoru Aoishi
Harajuku DESIGN Inc.
Miho Nishikawa
More Platinum Winners
Strategic Program
2022
MUSE Advertising Awards - StarGuide Launch
GE Healthcare

Entrant Company

Mountain View Group, Ltd.

Category

Strategic Program - Product Launch

Country / Region

United States

Video
2022
MUSE Advertising Awards - The Whynauts
Perot Museum of Nature and Science

Entrant Company

Groove Jones

Category

Video - Children

Country / Region

United States

Branded Content
2022
MUSE Advertising Awards - Disney+ Singapore – Moonlight in the City
The Walt Disney Company (Southeast Asia)

Entrant Company

Moving Bits pte ltd

Category

Branded Content - Entertainment

Country / Region

Singapore

Video
2022
MUSE Advertising Awards - Lp(a) in Atherosclerotic Cardiovascular Disease (ASCVD) MoD

Entrant Company

Random42 Scientific Communication

Category

Video - Animation

Country / Region

United Kingdom