2022
Entrant
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About The Entry
The Embraer ‘Profit Hunter’ campaign by Gravity outperformed competitor aircraft manufacturers globally.
Giving the brand fame in the largest markets of the US to places where the brand has little awareness like Kazakhstan and successfully selling to these markets. In Kazakhstan the airline requested the campaign is reproduced on the nose cone of its own aircraft… hitting the front pages of international media This campaign deserves to win because the multichannel approach was truly connected and as a result outperformed all other manufacturers campaigns – some with 20x the level of spend. It’s now the industry’s number one talked about favourite globally as well as setting a new performance
benchmark.
Entrant
Rescue | The Behavior Change Agency
Category
Video - Public Service & Activism
Country / Region
United States
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The Vilcek Foundation
Category
Social Media - Arts & Culture
Country / Region
United States
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DoorDash
Category
Experiential & Immersive - Interactive Outdoor Event
Country / Region
United States
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VSA Partners
Category
Advertising - Advertising Campaign
Country / Region
United States