MUSE Gold

2022

Pegasystems GO!

Entrant Company

Pegasystems

Category

Corporate Identity - Corporate Identity / Other___

Client's Name

Pegasystems

Country / Region

United States

As we all adjusted to life during the pandemic, a sense of stagnation was palpable. We were stuck at home, uncertain of our situations, and unable to go, well, anywhere. Many businesses, too, were idling in the face of so much change. They were trying to manage what they could control, but unsure how to navigate the next chapter of their digital transformation.



To shatter stagnation, we fired on Pegasystems GO! Careening out of the gate full of vibrant colors and undeniable energy, this new brand identity encourages our clients to go as far and as fast as they can in the direction of a superior future. The tone encourages folks to take advantage of their potential and head toward bigger results and greater efficiency at top speed.

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