MUSE Gold

2022

Currents: Niagara's Power Transformed

Entrant Company

Thinkwell Group

Category

Experiential & Immersive - Live Experiences

Client's Name

Niagara Parks Commission

Country / Region

United States

Currents: Niagara’s Power Transformed is an epic sight and sound nighttime show situated in the heart of a 115 year-old hydroelectric power plant that follows the spectacular transformation of water to electricity - beginning as one tiny drop of water in the Horseshoe Falls, moving through the turbines, and transforming into sparks of electricity. Featuring immersive, interactive storytelling, Currents offers an incredible multisensory experience amongst the generators of the first major power plant on the Canadian side of the Niagara River. Thinkwell Studio Montréal designed and produced the all-new immersive experience at Niagara Parks Power Station, working in close collaboration with the Niagara Parks Commission.

While the intent of the project originally began as a traditional, seated multimedia show, Thinkwell saw even more promise in the beautiful, cathedral-like hall of the power plant. After touring the station, the team envisioned a fully interactive and immersive experience—one that the audience wouldn’t just watch, they would experience all around them.

Spanning a 61,000 sq. ft. industrial building, Thinkwell created over 40 minutes of projection-mapped content and lighting design for the nighttime show that brings the power station to life through repurposing artifacts of the building, while offering a first-hand view of how the hydropower giant generates electricity. Thinkwell created custom tools for the project, utilizing 23 projectors, 35 speakers and a full-fledged proprietary projector autocalibration and interactive tracking system to bring the plant to life. Additionally, Thinkwell Studio Montréal created a breathtaking original score, complete with reactive technologies to bring guests right into the heart of the transformation of power.

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