2022
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Energy drinks get a bad reputation. Media says drinking too many could be "life-threatening". But 93% of young people drink RedBull to avoid fatigue. So what if we solved the problem, before it happened.
You don’t need an energy drink if you get a good night’s rest.
We turned RedBull into a relaxant. Swapped out Caffeine with CBD to promote relaxation, Taurine with Ashwagandha for healing, and cut Sugar for Lavender to ease anxiety. Purple increases the depth of night's rest (WHO study), so our color is Royal Lilac #774D8E
We put the sun to sleep and put the bull in bed. RedBull vitalizes and provides energy. BedBull relaxes and calms.
Count Bulls, Not Sheep.
BedBull. Gives you dreeeams.
BedBull by María Ollé, Ivette Lopez, and Ander Perez
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Chewy Designs
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Corporate Identity - Logos
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Canada
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Appnovation
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Branded Content - Non-Profit
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Canada
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WMUL-FM
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Audio - Radio AD
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United States
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International Artists Foundation
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Video - Documentary
Country / Region
United States