2022

Virtual Offerings

Entrant

AARP

Category

Integrated Marketing - Nonprofit

Client's Name

AARP - Engaging Locally

Country / Region

United States

In March 2020, when COVID-19 began impacting people’s ability to connect in person, the AARP Engaging Locally team realized we needed to begin promoting online connection opportunities. A suite of creative assets touting AARP’s virtual offerings was created in remote settings to emphasize that AARP is still your wise advocate and fierce defender during these uncertain times.

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