MUSE Platinum

2022

Moburst Website Overhaul

Entrant Company

Moburst/Layer

Category

Website - Design / Web Agency

Client's Name

Moburst

Country / Region

Israel

During the Covid pandemic, Moburst grew exponentially in clients, employees and capabilities. The company acquired two agencies that bring capabilities such as high-end video production, digital transformation, web design & development, which weren’t shown on our website. While Moburst started as a mobile marketing agency, the reality was that we were performing many more services that were not visible to the average person searching for a full-service digital marketing agency.



To transition our brand from a mobile marketing agency to a mobile-first, full-service digital agency, we knew that we needed to upgrade our brand story and website to show and highlight all of the 23 services that we offered.



Our ultimate goal was to bring people into the site and show them that we can solve their marketing pain points using each service as a standalone service. Furthermore, we wanted to make sure we show that our methodology and digital strategy are interconnected and that they work hand in hand to provide a 360-degree solution that helps to over-achieve growth goals and creates category leaders.



The centerpieces of our website are our award-winning category leader video and the infinity loop showing our 5 categories of service and their interconnectivity. The site then continues and takes you into either the mobile or digital services based on your needs. This helps our potential clients to navigate and allow them to focus on the services that they need.



While the website took over 7 months from the idea to launch, we could not be more proud of the final product. The new website is generating 3 times more leads without any increase in marketing spend. The new Moburst website is truly a winner!

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