MUSE Gold

2022

Jeld-Wen / LaCantina v2: Reimagined Performance

Entrant Company

Austin Kelley Productions LLC

Category

Video - Consumer Product / Services

Client's Name

Jeld Wen / LaCantina Doors

Country / Region

United States

The largest window and door manufacturer in the world Jeld-Wen - acquired LaCantina Doors for their stunning innovation and industry leading performance. LaCantina doors now reimagines the industries thinnest and highest performing luxury window and door system with the release of its marvel V2 system. With this ad LaCantina captures the spirit of luxury, class, and effortless function within the lifestyle and industrial space. LaCantina has consistently been the leader in style and performance within window and door markets but also in the architectural design world as an industry favorite. Boasting no CGI, the ad encompasses a reimagined experience of the home that speaks to the textures and environments it will be sent to across around the world. LaCantina looks to transform current homes, but also open up a new world of possibilities within the affordable luxury market.



Engineered for reimagined performance and industry leading design, LaCantina’s V2 Folding Door delivers a combination of innovative features unlike any other folding door system. Ultra-thin stiles & rails, hidden hardware and larger panel sizes deliver more glass and a sleek aesthetic, while the automatic locking system allows for effortless, one-handed operation. Available with a broad range of options and finishes, including all aluminum or real wood interior, we’ve thought of everything - including you.

Credits

Executive Producer & Director
Austin Kelley
Cinematographer
Adriel Gonzalez
Director of Product Line - LaCantina Doors / Jeld-Wen
Tim Kelting
Marketing Manager - Jeld-Wen
Neely Cousar
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