MUSE Silver

2022

TooFar Media App

Entrant Company

TooFar Media

Category

App - Reference & eBook

Client's Name

Rich Shapero

Country / Region

United States

The TooFar Media App contains ten multimedia novels by Rich Shapero that dare readers with giant metaphors, magnificent obsessions and potent ideas. Combining music, visual art, animation and video, Shapero spins provocative stories for the eyes, ears, and imagination. The Village Voice applauds the TooFar Media App as “A delirious fusion of fiction, music and art.” Features include: Fully integrated music and video players, with over 100 original music tracks written by and contributed to by top musical talent, including Elsiane, Marc Ribot, Orenda Fink, Maria Taylor, and Marissa Nadler. Visionary artwork by Eugene Von Bruenchenhein, Ramón Alejandro, and many more. Art animations and videos featuring footage and discussions related to core ideas of the novels. Bonus albums, videos, audio tracks, and a short story. Q&As with the author for all titles. --- Why adapt novels for the digital age? The novel is an artform understood by everyone, and it’s a wonderful vehicle for exploring ideas. The digital versions, however, allow us to draw more venturesome readers into an experience that adds shades of meaning to the novel text. That’s exciting because it allows the author to explore those ideas in ways that text on a page can’t express. The original inspiration for making the novel a multimedia experience was William Blake and what he did two centuries ago. Blake started with an idea and wove words and art around it. For many of his poems, he wrote music as well. With the digital tools available to us today, the potential for enhancing novel text is limitless.

Credits

TooFar Media
Rich Shapero
President, TooFar Media
Rajiv Parikh
Editorial/Creative Director, TooFar Media
Jan Lindsay-Smith
Marketing Director, TooFar Media
Julie Carpenter
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