MUSE Silver

2023

Merlin Fit

Entrant Company

S/S Creative Studio

Category

Corporate Identity - Logos

Client's Name

Merlin Fit Ltd

Country / Region

United States

S/S Creative Studio developed a logo for a tech startup whose product is an AI personal instructor named Merlin who provides real time feedback on your workout. The branding project started out with exploring concepts of sound waves for the icon and we landed on an "M" that resembles a body position / pose during a workout.

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