MUSE Silver

2023

Two Travel Stories, One Clear Answer

Entrant Company

Advance Media New York - Upst8 Creative

Category

Video - Transportation

Client's Name

Greater Binghamton Airport (BGM)

Country / Region

United States

Greater Binghamton Airport wanted a creative idea to inject some humor into their marketing while highlighting the benefits of flying local. This campaign video followed the stories of two fictional characters and how their travel journeys played out very differently based on a decision to fly BGM or not. The use of humor, storytelling and creative use of music and sound helps this spot to break away from traditional transportation videos.

Credits

Senior Graphic Design and Marketing Specialist
Kayleigh Tarbet
Senior Digital Strategist
Christina Cole
More Silver Winners
App
2023
MUSE Advertising Awards - SlowStyle

Entrant Company

Augustina(Ao) Liu

Category

App - Lifestyle

Country / Region

United States

Branded Content
2023
MUSE Advertising Awards - This is Where Transformations Happen

Entrant Company

Baldwin & Obenauf, Inc. (BNO)

Category

Branded Content - Recruitment

Country / Region

United States

Video
2023
MUSE Advertising Awards - Typosquatting

Entrant Company

Inspired eLearning

Category

Video - Informational

Country / Region

United States

Integrated Marketing
2023
MUSE Advertising Awards - Good Governance Conference
International Monetary Fund

Entrant Company

International Monetary Fund

Category

Integrated Marketing - Integrated Marketing Campaign

Country / Region

United States

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy