2023
The SHIFT
Entrant
NBC News Brand Studio
Category
Branded Content - B2B
Client's Name
Salesforce
Country / Region
United States
"The Shift" is a branded content documentary series highlighting the incredible change and success seen in seven companies who transformed their business to be digital-first with the help of Salesforce's innovative technology. This seven-part series allows viewers behind the curtain and into the decision-making process as these high-growth Salesforce customers evolve their business practices to adapt to rapidly changing industry landscapes. The paid-programming series, a first-of-its-kind for CNBC and Salesforce+, aired at 2:30pm EST on CNBC for nine consecutive Saturdays and also aired on CNBC.com, Peacock and Salesforce+.
Credits
Entrant
Art Processors
Category
Experiential & Immersive - Live Experiences
Country / Region
United States
Entrant
FG|PG
Category
Experiential & Immersive - Experiential & Immersive / Other___
Country / Region
United States
Entrant
MUCH Agency
Category
Experiential & Immersive - Live Experiences
Country / Region
United States
Entrant
LuXun Academy of Fine Arts
Category
Student Submission - Student Conceptual Design
Country / Region
China