2023
The SHIFT
Entrant Company
NBC News Brand Studio
Category
Branded Content - B2B
Client's Name
Salesforce
Country / Region
United States
"The Shift" is a branded content documentary series highlighting the incredible change and success seen in seven companies who transformed their business to be digital-first with the help of Salesforce's innovative technology. This seven-part series allows viewers behind the curtain and into the decision-making process as these high-growth Salesforce customers evolve their business practices to adapt to rapidly changing industry landscapes. The paid-programming series, a first-of-its-kind for CNBC and Salesforce+, aired at 2:30pm EST on CNBC for nine consecutive Saturdays and also aired on CNBC.com, Peacock and Salesforce+.
Credits
Entrant Company
Fiverr
Category
Advertising - Newspaper Ad (Single)
Country / Region
United States
Entrant Company
Duncan Channon
Category
Video - TV Ad Campaign
Country / Region
United States
Entrant Company
Mnemonic Agency
Category
Video - TV Ad
Country / Region
United States
Entrant Company
Noor Riyadh 2023
Category
Experiential & Immersive - Exhibition Experience
Country / Region
France