Post Pandemic Primer

In July 2021, Canadians were just starting to return to post-pandemic life, and Varga Girl Design humorously reminded the nation how to 'wear hard pants,' 'eat in public again,' and even 'drive your car.'
With a trio of informative and hilarious infographics, VGD created a campaign to cleverly and visually promote their client Modern Concierge–a personal concierge service for people who want more time to focus on what they value most.

Evocative of an airplane evacuation card style, the infographics offered helpful post-pandemic advice like 'interlocking teeth are in a delicate area USE CAUTION,' 'wear a dark t-shirt to hide spillage,' and 'check under the hood for raccoons.'

Further strategic marketing of the campaign resulted in a highly successful national Public Relations campaign to give the client massive national media-dominating brand awareness leading to an increase in Modern Concierge clients.