MUSE Silver

2023

David's Transplant Journey

Entrant Company

CG Life

Category

Video - Medical

Client's Name

Organ Recovery Systems

Country / Region

United States

Organ Recovery Systems is a company that designs and delivers exceptional clinical tools and services to preserve and protect donor organs. ORS is transforming preservation in liver transplantation through the invention of their LifePort Liver Transporter.

The LLT design, engineering and performance capabilities are based upon the LifePort prototype system used in the Columbia University Medical Center / New York Presbyterian Hospital and from the proven technology platform of the market leading LifePort Kidney Transporter.

For the launch of the LLT, two videos were created to promote 1) Tell a transplant recipient’s heartfelt story and 2) The story of the LLT that speaks to the design history, how far they have come, clinical evidence, and expert testimony through interviews from a Northwestern surgeon, the inventor of the LLT.

Credits

Executive Creative Director
Lawrence Lee
Associate Creative Director, Copy
Jim Banks
Senior Art Director
Mike Lalagos
Account Supervisor
Alex Deknis
Brittany Guess
Senior Project Manager
Editor, Producer
Mark Price
More Silver Winners
2023
MUSE Advertising Awards - Event Advertising // Casino Night
Kansas City Real Producers

Entrant Company

The N2 Company

Category

Advertising - Magazine Ad (Single)

Country / Region

United States

2023
MUSE Advertising Awards - Putt-Putt Green at Levine Children's Hospital

Entrant Company

Atrium Health

Category

Experiential & Immersive - Community

Country / Region

United States

2023
MUSE Advertising Awards - Voices for Public Transit
American Public Transportation Association

Entrant Company

DDC Public Affairs

Category

Social Media - Consumer Campaign

Country / Region

United States

2023
MUSE Advertising Awards - California Chameleon
California Faucets

Entrant Company

Duehr & Associates

Category

Video - Animation

Country / Region

United States