2023
Stress Loop
Entrant
Rescue | The Behavior Change Agency
Category
Video - Public Service & Activism
Client's Name
Maine Office of Cannabis Policy (OCP)
Country / Region
United States
Gallery
About The Entry
In our research with young adults who use marijuana, many indicated that regular marijuana use helped them cope with daily stressors. This commercial corrects misconceptions that weed helps alleviate stress. Instead it shows that while the stress-weed-stress-weed loop may feel like a necessary habit to get through the day, it creates a daily downward spiral leading to potential weed dependency. Over time, this dependency can become Cannabis Use Disorder.
Credits
Entrant
Think Creative Agency
Category
Event - B2B Event
Country / Region
Australia
Entrant
Moodmen Font Company
Category
Typography - Typefaces / Font System
Country / Region
Hong Kong SAR
Entrant
NATEEVO
Category
Branded Content - Email Marketing
Country / Region
Spain
Entrant
NATIONAL ASSOCIATION OF REALTORS®
Category
Event - Educational Event
Country / Region
United States