2023
Entrant Company
Category
Client's Name
Country / Region
"Believe in Yourself! Believe that your future self will be better, and the future digital world will connect us, guiding us to grow together in adversity."
The performance is divided into four chapters: "Deep, Life, Chaos, Dream." The "Deep" segment portrays the present self, the "Life" segment depicts the past self, the "Chaos" segment represents the societal self, and finally, the "Dream" segment portrays the future self. Regardless, it emphasizes the importance of having a firm belief in the boundless power of digital and networking technologies. Through the power of song, it expresses a resolute belief that transcends time and space. It also emphasizes that we are not alone, and it carries the strength to inspire others to keep moving forward. Together, we learn to grow and thrive amidst challenges.
The performance combines holographic projection and wearable X-sens motion capture technology, integrating live singing and percussion to create a cross-disciplinary performance that blurs the boundaries between reality and virtuality. It aims to convey a message of hope to the audience amidst the global pandemic. Additionally, the use of real-time 5G live streaming allows the performance content to reach a wider audience, realizing a new form of artistic presentation.
Credits
Entrant Company
LHWH Advertising & PR
Category
Advertising - Online Ad (Campaign)
Country / Region
United States
Entrant Company
Chengdu Shusheng Technology Co., Ltd
Category
App - Education
Country / Region
China
Entrant Company
Blue Whale Media ltd
Category
Corporate Identity - Brand Identity
Country / Region
United Kingdom
Entrant Company
Kim Brattain Media
Category
Video - Professional Services
Country / Region
United States