MUSE Silver

2023

Prove: The modern way of proving identity

Entrant Company

Prove

Category

Website - Corporation

Client's Name

Country / Region

United States

In the creative process of building our website, we embarked on a mission to strike a perfect balance between our image as a cutting-edge tech startup and the credibility of an established, mature company. We faced the challenge of selling and effectively conveying the value of technology that permeates our surroundings, yet remains invisible to the human eye. To tackle this, our approach focused on highlighting the human element and showcasing the profound impact our technology has on people's lives. Recognizing that our products may not always be visually apparent, we made a strategic decision to incorporate user interface elements that act as triggers for our technology directly into the user experience. This deliberate choice allows individuals interacting with our website to engage with the very interface that activates our identity-proofing technology. By seamlessly linking our identity verification system to both the user and the interface they are utilizing, we establish a powerful connection that emphasizes the significance and relevance of our technology in the lives of our users.

Credits

Nick Carbone
Yuka Yoneda
Luke Robertson
More Silver Winners
Video
2023
MUSE Advertising Awards - PKWare Overview

Entrant Company

Mitosis

Category

Video - Corporate

Country / Region

United States

Event
2023
MUSE Advertising Awards - Reed Gift Fairs
Reed Exhibitions

Entrant Company

Think Creative Agency

Category

Event - B2B Event

Country / Region

Australia

Website
2023
MUSE Advertising Awards - White Orchid Spa
White Orchid Spa

Entrant Company

Etna Interactive

Category

Website - Aesthetics

Country / Region

United States

App
2023
MUSE Advertising Awards - Wel AI:

Entrant Company

Ruoyong Hong and Qian Wan

Category

App - Mobile App / Other___

Country / Region

China