2023
Favoritt - Psychiatrist
Entrant Company
Geet Productions
Category
Video - TV Ad
Client's Name
Naseem Electronics
Country / Region
Libya
Naseem Electronics was on a mission to promote its brand for appliances, Favoritt. They wanted to highlight the quality of their AC since summer was approaching. With no specific advantages in their mind, the client precisely asked to deliver a message that drives people to choose Favoritt’s AC when they experience its quality.
From there we centered our concept of “The Psychiatrist” around a not-over-the-top funny experience that engages the audience to deliver the plot-twist at the end.
Credits
Entrant Company
McKinsey Global Publishing
Category
Video - Diversity & Inclusion
Country / Region
United States
Entrant Company
Sparkloft Media
Category
Social Media - Video
Country / Region
United States
Entrant Company
Kin
Category
Strategic Program - CSR Program
Country / Region
United States
Entrant Company
Kinetic Marketing & Creative
Category
Video - Educational
Country / Region
United States