2023
Entrant Company
Category
Client's Name
Country / Region
Naseem Electronics was on a mission to promote its brand for appliances, Favoritt. They wanted to highlight the quality of their AC since summer was approaching. With no specific advantages in their mind, the client precisely asked to deliver a message that drives people to choose Favoritt’s AC when they experience its quality.
From there we centered our concept of “The Psychiatrist” around a not-over-the-top funny experience that engages the audience to deliver the plot-twist at the end.
Credits
Entrant Company
LA RUE MARKET
Category
Event - Cultural Event
Country / Region
Taiwan
Entrant Company
IEEE/IEEE-USA
Category
Publication - Book
Country / Region
United States
Entrant Company
PACO Collective
Category
Advertising - Online Ad (Single)
Country / Region
United States
Entrant Company
Grey Advertising Hong Kong Limited
Category
Advertising - Online Ad (Single)
Country / Region
Hong Kong SAR