2023
Entrant Company
Category
Client's Name
Country / Region
Naseem Electronics was on a mission to promote its brand for appliances, Favoritt. They wanted to highlight the quality of their AC since summer was approaching. With no specific advantages in their mind, the client precisely asked to deliver a message that drives people to choose Favoritt’s AC when they experience its quality.
From there we centered our concept of “The Psychiatrist” around a not-over-the-top funny experience that engages the audience to deliver the plot-twist at the end.
Credits
Entrant Company
Might And Matter
Category
Corporate Identity - Brand Identity
Country / Region
United States
Entrant Company
Ivanti
Category
Social Media - Social Media / Other___
Country / Region
United States
Entrant Company
ESSENCE Idea Studio
Category
Event - Sporting Event
Country / Region
Taiwan
Entrant Company
Gravity Global
Category
Integrated Marketing - Brand Transformation / Repositioning (NEW)
Country / Region
United Kingdom