2023
Golfers
Entrant Company
PACO Collective
Category
Video - TV Ad
Client's Name
NIPSCO
Country / Region
United States
CHALLENGE:
Rising natural gas prices were dominating the news. And inflation was driving up prices for businesses across the board. Bound to be a scapegoat for rising natural gas prices regionally, NIPSCO needed to get the word out that their Energy Efficiency Programs could help businesses save money immediately on new equipment that would also drive down the cost of their natural gas bills.
INSIGHT:
There are places outside the office where real business decisions get made in a more informal setting.
SOLUTION:
Create an eye-catching and humorous spot where decision makers from all kinds of businesses show up in surprising ways and discover they can save with NIPSCO.
Credits
Entrant Company
LSD The Agency
Category
Website - Pharmaceuticals
Country / Region
Canada
Entrant Company
NATIONAL ASSOCIATION OF REALTORS®
Category
Corporate Social Responsibility - Pro Bono (Free)
Country / Region
United States
Entrant Company
Chung Yuan Christian University
Category
Student Submission - Student Interior Design
Country / Region
Taiwan
Entrant Company
Northern Arizona University
Category
Outdoor Advertising - In-Store (NEW)
Country / Region
United States