MUSE Gold

2023

NFL Tuesday Night Gaming

Entrant Company

WePlay Studios

Category

Video - Entertainment

Client's Name

Enthusiast Gaming

Country / Region

United States

What do traditional sports and gaming have in common? Passion and engagement. Despite the differences in event venues, both bring emotions and excitement to participants and spectators alike.

NFL Tuesday Night Gaming is a first-of-its-kind gaming competition series that brings together NFL athletes and marquee gaming content creators in a weekly gaming competition. Season 1 debuted in September 2022 and streamed weekly on YouTube and Twitter (now “X”) through February 2023. As the production partner of Enthusiast Gaming, the WePlay Studios team, both remotely and on location at the WePlay Esports Arena Los Angeles, worked across the technical aspect, show design, and show-side content production.

In addition to the weekly live-streamed gameplay, the partnership produced daily, always-on content, including pre- and post-game analysis, highlights, plays of the week, and more. The schedule also included three NFL Family Game Night shows that brought together top family-friendly gaming creators and NFL athletes and their children in a fun and entertaining format built for kids (A8-12) and the parental co-viewing audience.

More Gold Winners
Social Media
2023
MUSE Advertising Awards - @what.thewell - The Well by Northwell, TikTok

Entrant Company

Northwell Health

Category

Social Media - TikTok Page

Country / Region

United States

Event
2023
MUSE Advertising Awards - Seeq Conneqt 2022 Conference Marketing & Design

Entrant Company

Uncommon Marketing Works

Category

Event - Conference / Convention

Country / Region

United States

Corporate Identity
2023
MUSE Advertising Awards - The University of Hong Kong Senior Common Room

Entrant Company

LWK + PARTNERS

Category

Corporate Identity - Brand Identity

Country / Region

Hong Kong SAR

Event
2023
MUSE Advertising Awards - Volkswagen, CARIAD and AUDI: DEVELOP.BIG THINGS
Volkswagen AG, CARIAD SE, Audi AG

Entrant Company

THESE GUYS

Category

Event - Trade Show

Country / Region

Germany