MUSE Gold

2024

The Why

Entrant

Rocket Mortgage

Category

Video - Interview

Client's Name

Country / Region

United States

The Why Campaign: One on One featuring Gabi Rome

How do you show a team member they matter? You create a shared experience that gives them access to the best and brightest of our company in a fun, engaging and authentic way. This is our One on One, an ongoing series where bankers from all career levels dig deep into the nuances of the job and life with a veteran of sales craft.

The idea is to put some of the key players at Rocket Companies’ key players in a unique or out-of-the-box setting - somewhere or something that’ll shake up the professional dynamic. The result feels more like two friends talking about life, rather than team members talking about their jobs.

Broadcasted on the Rocket Companies’ intranet and YouTube cChannels of Rocket Companies, One on One showcases our investment in people through unprecedented access to industry professionals.

Credits

Chairman of the Board
Dan Gilbert
Chief Executive Officer
Bill Emerson
Chief Marketing Officer
Casey Hurbis
Executive Producer
Julie Etheridge
Lead Producer
Kaitlin Fazio
Associate Producer
Grace Elliott
Campaign Manager
Meghan England
Senior Business Affairs
Kim Lehman
Creative Srategist
Bellal Ammar
Project Manager
Brianna Bugg
ACD Art
Sean Pavleshyn
ACD Copy
Heath Stauffer
Colin
Colin Mealey
Copy Editor
Megan Vrazo
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