2024
Entrant Company
Category
Client's Name
Country / Region
Company cookbooks are a time-honored tradition, a collaborative act of employee camaraderie, and a throwback to a time when recipes didn’t begin with 500 words of SEO-friendly rambling. With The Craft of Cooking, we brought this quaint custom into the 21st century with Tom, Dick & Harry’s signature irreverence and punch. It’s a distillation of our personalities designed to give prospective clients a taste of our skills and sensibility, and current clients a reminder of why they pay us to make ads, not adobo.
It's also a not-so-subtle flex of our ability to redefine “Craft” for the times by keeping our cupboard stocked with the latest creative technologies. The imagery, as stated in the foreword, is “created with a combination of AI and human touch. Because advertising, like cooking, is both a science and an art.
Credits
Entrant Company
Play Design Lab
Category
Corporate Identity - Brand Identity
Country / Region
Taiwan
Entrant Company
Naked Dev
Category
Mobile App - Business
Country / Region
United States
Entrant Company
California College of Arts
Category
Student Submission - Student Product Design
Country / Region
United States
Entrant Company
Shepherd Communications Limited
Category
Marketing & Promotional - Character Design
Country / Region
Hong Kong SAR