2024
Google: Macy's Thanksgiving Day Parade 2022
Entrant Company
NBCUniversal
Category
Branded Content - Entertainment
Client's Name
Country / Region
United States
Capturing the "perfect" holiday shot from the Macy’s Thanksgiving Day Parade can be challenging with a shivering couple in the background or that pesky unexpected passerby photobomb. So, in a series of three pieces that ran throughout the Macy’s Thanksgiving Day Parade, the NBC Creative Partnership team showcased how the Google Pixel 7 can take holiday photos that didn't quite turn out like planned and edit them—showcasing how the Magic Eraser and Photo Unblur make the holidays truly shine.
Credits
Entrant Company
Inertia Studios Ltd
Category
Outdoor Advertising - Billboard
Country / Region
United Kingdom
Entrant Company
barlow.agency
Category
Marketing & Promotional - Poster (Single)
Country / Region
Australia
Entrant Company
Gravity Global
Category
Video - Sustainability & Environment
Country / Region
United Kingdom
Entrant Company
Styleframe GmbH
Category
Video - Animation
Country / Region
Germany