MUSE Gold

2024

Date Night

Entrant Company

NBCUniversal

Category

Branded Content - Fashion & Beauty

Client's Name

Marshall's

Country / Region

United States

Marshalls came to us looking to connect with millennial women, in order to showcase their priorities: fall fashion, home decor, and skincare. Our solution was to leverage the very current and buzzy relationship status of one of Bravo's hottest couples, Lindsay Hubbard and Carl Radke of Bravo's Winter House. Lindsay and Carl were newly engaged, which we worked into our storyline along with other nods to fan favorite moments, in order to give a "wink" to Bravo viewers and generate maximum engagement in social media. Creative was well received, with overwhelmingly positive fan sentiment.

Credits

SVP, Creative Partnerships, NBCU
Jamie Cutburth
VP, Creative, NBCU
Sharon Ngoi
Creative Director, NBCU
Stacy Asturias
Writer/Producer/Editor/Designer, NBCU
AJ Raponi
Associate Writer/Producer/Editor/Designer, NBCU
Alyssa Jerome
Sr Director, Integrated Marketing, NBCU
Veronica Salcedo
Sr. Producer, NBCU
Lance Billington
Sr Project Manager, NBCU
Corinne Dutton
Manager, Marketing, NBCU
Letier Santana
Manager, Marketing, NBCU
Noelie Dumesle
Director, Marketing, NBCU
Hannah Pautz
Production Company
Lincolnshow Studio, LLC
Agency
Mind Share World
More Gold Winners
Corporate Identity
2024
MUSE Advertising Awards - KOKOLU
KOKOLU

Entrant Company

Yiwen Zhang

Category

Corporate Identity - Corporate Identity / Other___

Country / Region

United States

Marketing & Promotional
2024
MUSE Advertising Awards - SCAD International Marketing Illustration
Savannah College of Art and Design

Entrant Company

Yining Li

Category

Marketing & Promotional - Illustration

Country / Region

United States

Video
2024
MUSE Advertising Awards - Baseball United All-Star Showcase Recap

Entrant Company

BSB Group International

Category

Video - Sports

Country / Region

United States

Branded Content
2024
MUSE Advertising Awards - Brand Visual Upgrade of DAKOTEA
DAKOTEA Food and Beverage Management Co., Ltd.

Entrant Company

SOLO DESIGN

Category

Branded Content - Food & Beverage

Country / Region