2024
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Client's Name
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LUKi, a charming and upbeat robot known for living life to the fullest, is diagnosed with the life-altering disease ALS. He must choose how to face life going forward. This film aims to raise awareness of ALS, offering hope to those affected, and using LUKi as an educational tool for parents and children to discuss and understand the disease with compassion.
Credits
Entrant Company
Paper Crowns
Category
Video - Games (NEW)
Country / Region
United States
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TAIT
Category
Event - Cultural Event
Country / Region
United States
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22Squared
Category
Video - TV Ad
Country / Region
United States
Entrant Company
Intermountain Health
Category
Integrated Marketing - Brand Transformation / Repositioning
Country / Region
United States