2024
Douglas County Fair & Rodeo
Entrant Company
Versatility Creative Group
Category
Integrated Marketing - Event Marketing
Client's Name
Douglas County Fair & Rodeo
Country / Region
United States
After recovering from the previous years' drop in post-pandemic attendance, the Douglas County Fair & Rodeo wanted to ambitiously raise their attendance on several of the Fair's standalone events, as well as the Fair itself.
The Douglas County Fair & Rodeo has a loyal built-in audience of people from around the area who attend the annual Fair & Rodeo events with little need for advertising. However, this year they wanted to 1) sell more tickets and 2) sell more tickets to people who don't normally attend the Fair. We helped them sell 22,472 tickets (104% of the goal), with excellent PPC metrics to boast as well.
Entrant Company
FRAGMENTAL
Category
Video - Animation
Country / Region
Slovakia
Entrant Company
Ray Claxton, Bianca Yardley, Thomas Patten
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant Company
Yonge and Eist Agency
Category
Experiential & Immersive - Brand Engagement Event
Country / Region
Canada
Entrant Company
MCI USA
Category
Marketing & Promotional - Brochure
Country / Region
United States