Dash by LocaliQ

Did you know most small businesses miss 25% of their calls? It’s hard for people to grasp the impact this can have. Using a touch of humor, Boldium created a video to help people imagine what they’re missing—and help them see how LocaliQ’s new AI powered product can revolutionize their business.

We worked closely with the LocaliQ team throughout the process, from concepting and script writing to shooting, animating and editing the video. We also went the extra mile and branded LocaliQ’s AI chatbot “Dash” in order to humanize AI and spark delight. We created a set of charming signature animations for Dash’s emotional reactions. When you see the way Dash reacts to what you say, you can’t help but chuckle a little. LocaliQ is now using these animations in various contexts.

Boldium also helped the LocaliQ team innovate on how to extend the AI capabilities of the product itself. We designed unique screens and interactions for the video that help explain how revolutionary the product is.

It was a delight to collaborate with the LocaliQ team. We hope our efforts will help small businesses around the world take back their 25%!