MUSE Gold

2024

Penghu Nanliao: A Journey for the Soul

Entrant Company

Play Design Lab

Category

Website - Travel

Client's Name

Small and Medium Enterprise and Startup Administration, MOEA

Country / Region

Taiwan

Introducing a service design for promoting Nangliao in Penghu, Taiwan. A folded map highlights must-visit attractions, experiences, and shops. Visitors scan a QR code for a self-guided tour via their own mobile devices, accessing video guides. This practical framework seamlessly integrates local attractions into visitors' mobile interfaces, enhancing their experience akin to touring a museum while exploring the locale.

Credits

Design Director / Play Design Lab
Ting Han Chen
Graphic Designer / Eventual by Design
Yi Pei Wu
Film Editor
Merry Journey
Web Developer
Partner E-Commerce Co., Ltd.
Producer
National Association of Small and Medium Enterprises, R.O.C.
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