2024

CitiBike 10th Anniversary

Entrant Company

Publicis One Team

Category

Branded Content - Lifestyle

Client's Name

Citi

Country / Region

United States

Life and Money by Citi delivers an engaging content experience for U.S. consumers that sparks action during the moments that matter most. With a blend of first-person and expert perspectives, Life and Money by Citi shares smart tips and inspiration that impact readers wherever they are in their financial journeys, whether it’s graduating from college, preparing to buy a house or start a family, getting ready to retire or just thinking about what’s next.