MUSE Platinum

2024

Texas Dairy Queen—Nobody But DQ

Entrant Company

The LOOMIS Agency

Category

Advertising - Advertising Campaign

Client's Name

Texas Dairy Queen Operator's Council

Country / Region

United States

When Texas DQ® promotes new or specialty menu items, our goal is to match the big, bold flavors with Texas-sized excitement and creativity. These spots were created to disrupt our typical promotional work, grabbing attention and generating buzz with storylines that balance product-as-hero and comedic customer interaction. All in the effort to connect with our audience and drive them into restaurants for trial.

Credits

Executive Creative Director/The LOOMIS Agency
Tina Tackett
Group Creative Director/The LOOMIS Agency
Jim Green
Creative Director/The LOOMIS Agency
Cecily Worthy
Group Account Director/The LOOMIS Agency
Chelsea Ratliff
Account Director/The LOOMIS Agency
Jenna Oliver
Account Executive/The LOOMIS Agency
Kayleigh Maddie
Producer
Chelsea Sevadijian
Editor/See Spot Run
Tim Bird
Luminous Sound
Tre Nagella
Luminous Sound
Paul Loomis
Color
Steve Franko
Music track
Josh Abbott Band
Director/Camp Lucky/Jalitos & Spicy
Ben Hoffman
Director/Camp Lucky/Reaper
Adam Littke
CEO/Texas Dairy Queen Operators Council
Lou Romanus
More Platinum Winners
Video
2024
MUSE Advertising Awards - Sin Palabras
Publix Super Markets, Inc.

Entrant Company

22Squared

Category

Video - TV Ad

Country / Region

United States

Video
2024
MUSE Advertising Awards - Timberborn - BETTER Early Access Trailer

Entrant Company

Ragdoll

Category

Video - Cinematography

Country / Region

Norway

Mobile App
2024
MUSE Advertising Awards - The Right Stuff
The Right Stuff

Entrant Company

Naked Dev

Category

Mobile App - Dating

Country / Region

United States

Event
2024
MUSE Advertising Awards - One23

Entrant Company

NBCUniversal

Category

Event - Tech Event

Country / Region

United States