2024
Entrant Company
Category
Client's Name
Country / Region
This series of posters explores the Fermi Paradox, contrasting the high likelihood of extraterrestrial life with the lack of observable evidence. By incorporating thought-provoking sci-fi elements, such as planetary patterns, enigmatic symbols, and curvilinear fonts, the posters convey the vastness and enigma of the universe, prompting viewers to contemplate humankind's loneliness and insignificance in the boundless cosmos.
The poster design is based on the Fermi's paradox, intricately weaving in various relevant academic hypotheses like the 'RARE EARTH HYPOTHESIS' and 'BIG FILTER,' each presented in a fresh font. The design's meandering changes hint at myriad cosmic codes, guiding viewers through the interstellar barrier and encouraging them to unearth the traces of undiscovered civilizations, thereby accentuating the complexity and profundity of Fermi's paradox. To prompt viewers to delve into the possibility of alien life and civilizations, a grid pattern of planets is used as a recurring visual symbol, creating a futuristic and technological visual effect. Furthermore, the poster design seamlessly integrates the Drake Equation, a powerful tool for estimating the number of extraterrestrial civilizations, thereby underscoring the poster's exploration of the universe and unknown civilizations.
The posters adopt a simple and modern black-and-white colour scheme that symbolizes depth, infinity, and the unknown. This accentuates the vastness and mystery of the universe and echoes the astronomical theme of the Fermi Paradox. The posters aim to ignite viewers' limitless imagination and passion for exploring extraterrestrial life, thus popularizing astronomical knowledge among the public.
Credits
Entrant Company
WineGlass Marketing
Category
Advertising - Magazine Ad (Campaign)
Country / Region
United States
Entrant Company
UNIVERSITY OF SOUTHERN CALIFORNIA
Category
Student Submission - Student App
Country / Region
United States
Entrant Company
Sijia Li and Augustina (Ao) Liu
Category
Mobile App - Travel
Country / Region
United States
Entrant Company
Stellaractive
Category
Website - Website Redesign (NEW)
Country / Region
United States