2024
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This series of posters explores the Fermi Paradox, contrasting the high likelihood of extraterrestrial life with the lack of observable evidence. By incorporating thought-provoking sci-fi elements, such as planetary patterns, enigmatic symbols, and curvilinear fonts, the posters convey the vastness and enigma of the universe, prompting viewers to contemplate humankind's loneliness and insignificance in the boundless cosmos.
The poster design is based on the Fermi's paradox, intricately weaving in various relevant academic hypotheses like the 'RARE EARTH HYPOTHESIS' and 'BIG FILTER,' each presented in a fresh font. The design's meandering changes hint at myriad cosmic codes, guiding viewers through the interstellar barrier and encouraging them to unearth the traces of undiscovered civilizations, thereby accentuating the complexity and profundity of Fermi's paradox. To prompt viewers to delve into the possibility of alien life and civilizations, a grid pattern of planets is used as a recurring visual symbol, creating a futuristic and technological visual effect. Furthermore, the poster design seamlessly integrates the Drake Equation, a powerful tool for estimating the number of extraterrestrial civilizations, thereby underscoring the poster's exploration of the universe and unknown civilizations.
The posters adopt a simple and modern black-and-white colour scheme that symbolizes depth, infinity, and the unknown. This accentuates the vastness and mystery of the universe and echoes the astronomical theme of the Fermi Paradox. The posters aim to ignite viewers' limitless imagination and passion for exploring extraterrestrial life, thus popularizing astronomical knowledge among the public.
Credits
Entrant Company
Bright Ideas
Category
Experiential & Immersive - Metaverse
Country / Region
Taiwan
Entrant Company
SHIUAN-DE CHEN
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Mobile App - News
Country / Region
United States
Entrant Company
Dean&Co.
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Best Agency Awards - Best Small Agency of the Year (Up to 25 employees)
Country / Region
United States
Entrant Company
Lizhan Feng
Category
Corporate Identity - Logos
Country / Region
China