2024

This is not cream cheese

Entrant Company

MAS

Category

Advertising - Print Advertising (Single)

Client's Name

OATLY

Country / Region

United States

Client wanted a creative way to showcase people their plant based cream cheese, so we took the concept of warning signs in the world and made it with food that goes well with regular cream cheese.

MUSE Creative Awards Winner – This is not cream cheese by MAS (Image 1)

MUSE Creative Awards Winner – This is not cream cheese by MAS (Image 2)

MUSE Creative Awards Winner – This is not cream cheese by MAS (Image 3)

MUSE Creative Awards Winner – This is not cream cheese by MAS (Image 4)

Credits

Art Director

Buchun Jiang

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