2024

Go Back To

Entrant

Good Conduct

Category

Outdoor Advertising - Transit / Airport / Kiosk

Client's Name

Stranahan's Colorado Whiskey

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Go Back To by Good Conduct (Image 1)

MUSE Creative Awards Winner – Go Back To by Good Conduct (Image 2)

MUSE Creative Awards Winner – Go Back To by Good Conduct (Image 3)

MUSE Creative Awards Winner – Go Back To by Good Conduct (Image 4)

MUSE Creative Awards Winner – Go Back To by Good Conduct (Image 5)

MUSE Creative Awards Winner – Go Back To by Good Conduct (Image 6)

About The Entry

Now a national brand, Stranahan’s Colorado Whiskey needed to find a way to get its Colorado street cred back. As part of a larger localization campaign, we developed airport signage targeted toward Colorado's “favorite” tourists to show them what true Colorado whiskey is. But really they were endearing Stranahan’s back to local Coloradans.
These OOH placements lived in Denver International Airport and two popular mountain airports welcoming tourists and locals alike.