2024
Entrant
Category
Client's Name
Country / Region
About The Entry
In the blink of an eye, you will return to 70 million years ago. Under the guidance of a time-traveling explorer wearing super-powered glasses, the boundaries of time and space will disappear. You will go back to the age of ancient life, 70 million years ago, where the dinosaurs of the prehistoric era will no longer be distant legends, but colossal beasts roaring past you. Each roar is a vivid and shocking experience…
The National Museum of Natural Science proudly presents the "XUPER-REAL Immersive Theater" during the summer of 2024. This exhibition combines elements of theatrical performance and AI technology, transforming scientific knowledge into vivid adventure stories. It sets a global precedent for museums by incorporating the newly launched Apple Vision Pro glasses into the performance. Through high-speed 5G transmission and an ultra-large 4K projection screen, audiences will experience the allure of science in an immersive environment.
Key Points:
1. Innovative Use of Technology: The first global museum exhibition to use Apple Vision Pro glasses for educational performance.
2. Interdisciplinary Engagement: Promotes exploration of technology and art.
3. 5G Technology: Enables seamless, real-time interactions.
4. 4K Projection: Offers a vivid and immersive visual experience.
5. Live Streaming: Allows remote audiences to participate and enjoy the event.
Entrant
Innerspin Marketing
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant
5280 Branding
Category
Website - Website Redesign (NEW)
Country / Region
United States
Entrant
Tatu Creative Studios
Category
Experiential & Immersive - Brand Engagement Event
Country / Region
Turkey
Entrant
Parnaso
Category
Social Media - Video
Country / Region
Spain