2024
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Client's Name
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Based on the concept "Into the Surprising World," the goal is to allow everyone to discover a new experience in the world of Oolong tea, honey, and lemon.
The intention behind designing this event is not merely to create an exhibition for displaying products or detailing their features.
Instead, the aim is to provide visitors with as much product experience as possible. We want everyone to enjoy Unexpected Experiences and Surprising Moments through the five senses of TEA+ — Oolong tea, honey, and lemon, which include Surprising Aroma, Surprising Vision, Surprising Taste, Surprising Touch, and Surprising Sound.
Credits
Entrant Company
Ocean Spray
Category
Corporate Identity - Corporate Identity Redesign
Country / Region
United States
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Digital Kitchen
Category
Experiential & Immersive - Live Experiences
Country / Region
United States
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26FIVE
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
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Naked Dev
Category
Mobile App - Sports & Recreation
Country / Region
United States