No Excuse brochure

Our square folded cross brochure against violence towards women is a powerful and innovative tool designed to raise awareness and promote action. Inspired by the urgent need to address this global issue, the cross brochure features impactful statistics and bold imagery, creating a visually engaging narrative. Each side of the brochure conveys shocking facts about violence against women, such as the alarming rates of physical and sexual abuse, and the disheartening reality that many women do not seek the help they need.
To foster personal connection and encourage participation, we personalised each recipient's tag with their name. More than that, the brochure's interactive design lets the recipient symbolically remove the layers of violence that have been inflicted upon a woman, revealing her true self beneath. Coupled with a wearable ribbon, the item invites users to actively engage with the message and become advocates for women's safety. By combining powerful visuals, impactful statistics, and personal engagement, our cross brochure design serves as a catalyst for change, empowering individuals to join the global movement against violence towards women.